國立中山大學 110學年度第2學期 課程教學大綱

National Sun Yat-sen University 110Academic year Course syllabus

Course name(Chinese)


Course Code


Course name(English)


Type of the course







佘健源    張姮燕    蔡宏政    



因應嚴重特殊傳染性肺炎(武漢肺炎),倘若後續需實施遠距授課,授課方式調整如下:Since COVID-19, if distance learning is necessary, the teaching methods would adjust as follows:

         同步遠距【透過網路直播技術,同時進行線上教學,得採Microsoft Teams、Adobe connect等軟體進行】
同步遠距含錄影【透過網路直播技術,同時進行線上教學並同時錄影,課程內容可擇日再重播,得採Microsoft Teams、Adobe connect等軟體進行】


因應嚴重特殊傳染性肺炎(武漢肺炎),倘若後續需實施遠距授課,評分方式調整如下:Since COVID-19, if distance learning is necessary, the evaluation would adjust as follows:

1.Teamwork (peer review)20%
2.Group project: Part 120%
3.Group project: Part 260%

課程大綱 Course syllabus

         本課程教學大綱已提供完整英文資訊(本選項僅供統計使用,未提供完整英文資訊者,得免勾記)【Provide information of course syllabus in English.(This is for statistical use only. For those who do not provide information of course syllabus in English, do not check this field.)】

This course provides students opportunities to work with local companies and communities. In this course, through completing a real project for a local company and community, students can enhance their problem-solving capabilities, improve their team-working skills in a cross-cultural background, understand issues relevant to social responsibility, and earn experiences in working with a local companies (your clients) which may not be familiar with English. We will divide the whole class into several groups, and each group should have a member understanding Taiwanese culture so that you can efficiently communicate with your local client and engage in the local community.
In the beginning of this course, we will give you some basic ideas regarding how to properly provide management consulting services, and assist your clients to find and solve problems. Then, we will have some arrangements, such as group discussion, field trips, or guest lectures, which can give you basic background knowledge about the product and the industry of the company we will visit in this course. Finally, you will cooperate with TAs, professors and managers in the company to find and solve a real business problem.
This semester, we will visit Lung Soon Ocean Group (隆順漁業集團), a fishery corporate group whose headquarters is located at Cianjhen, Kaohsiung (高雄前鎮). They are a world leader in harvesting, processing, preparation and supply of quality tuna and seafood. From the ocean to the plate, Lung Soon Ocean Group has established a global fishing, sourcing, selling, marketing and distribution network to bring quality tuna and seafood to consumers worldwide. They employ more than 2500 people all over the world, and operate their business across three oceans.

課程目標 Objectives

         1. Enhance problem-solving capabilities.
2. Improve team-working skills in a cross-cultural background.
3. Understand issues relevant to social responsibility.

授課方式 Teaching methods

         Lecture and problem-based learning

評分方式﹝評分標準及比例﹞Evaluation (Criteria and ratio)等第制單科成績對照表 letter grading reference

2.Teamwork (peer review)20%
3.Group project: Part 110%
4.Group project: Part 260%

參考書/教科書/閱讀文獻 Reference book/ textbook/ documents
No copies for intellectual property rights. Textbooks provided by the instructor used only for self-study, can not broadcast or commercial use

         1. Reference: Joe F. Hair, Michael Page and Noek Brunsveld, Essential of Business Research Method, 4th Edition. (華泰文化, 2020, 978-0367196189)
2. Reference: Peter Block, Flawless Consulting, 3rd Edition. (Pfeiffer, 2011, 978-0470620748)
3. According to your projects, we will give you different books/papers/documents.

每週課程內容及預計進度 Weekly scheduled progress

WeekDateContent and topic
22022/02/20~2022/02/26Business Consulting and Essentials of Business Research Methods
32022/02/27~2022/03/05From Diagnosis to Discovery: Juggling the Presenting Problems and Getting the Data
42022/03/06~2022/03/12Background Knowledge for Fishing Industry
52022/03/13~2022/03/19Background Knowledge for Fishing Industry
62022/03/20~2022/03/26Company visit: Lung Soon Ocean Group
72022/03/27~2022/04/02Observe the regular operations in Lung Soon Ocean Group
82022/04/03~2022/04/09Tomb Sweeping Day
92022/04/10~2022/04/16Observe the regular operations in Lung Soon Ocean Group
102022/04/17~2022/04/23Checkpoint for project progress: Summarize what you have found
112022/04/24~2022/04/30Meeting with group members /Mentor if necessary
122022/05/01~2022/05/07Meeting with group members /Mentor if necessary
132022/05/08~2022/05/14Meeting with group members /Mentor if necessary
142022/05/15~2022/05/21Meeting with group members /Mentor if necessary
152022/05/22~2022/05/28Meeting with group members /Mentor if necessary
162022/05/29~2022/06/04Meeting with group members /Mentor if necessary
172022/06/05~2022/06/11Final presentation: Solution for the problem you have found

課業討論時間 Office hours

         時段1 Time period 1:
時間 Time:星期三1000-1200
地點 Office/Laboratory:CM4067
時段2 Time period 2:
時間 Time:星期四1400-1600
地點 Office/Laboratory:CM4067

系所學生專業能力/全校學生基本素養與核心能力 basic disciplines and core capabilitics of the dcpartment and the university

basic disciplines and core capabilities of the department and the university
Class activities and evaluation
本課程欲培養之能力與素養 This course enables students to achieve.紙筆考試或測驗 Test.課堂討論︵含個案討論︶ Group discussion (case analysis).個人書面報告、作業、作品、實驗 Indivisual paper report/ assignment/ work or experiment.群組書面報告、作業、作品、實驗 Group paper report/ assignment/ work or experiment.個人口頭報告 Indivisual oral presentation.群組口頭報告 Group oral presentation.課程規劃之校外參訪及實習 Off-campus visit and intership.證照/檢定 License.參與課程規劃之校內外活動及競賽 Participate in off-campus/ on-campus activities and competitions.課外閱讀 Outside reading.
※系所學生專業能力 Basic disciplines and core capabilities of the department
1.具備專業倫理觀與社會責任實踐力。 1. Students will be aware of issues in business ethics and will carry out their social responsibilities.V V V VV  V
2.具備充分的人資管理專業知能。 2. Students are able to posses sufficient Human Resource Management professionaal competency.           
3.具備溝通及團隊合作能力。 3. Students will be able to communicate and perform effectively in teamwork.V V V VV  V
4.具備邏輯思考及解決問題的能力。 4. Students are able to develop logical thinking and apply analytical tools for problem-solving.V V V VV  V
5.具備國際觀。 5. Students are able to possess global vision.           
※全校學生基本素養與核心能力 Basic disciplines and core capabilities of the university
1.表達與溝通能力。 1. Articulation and communication skillsV V V VV  V
2.探究與批判思考能力。 2. Inquisitive and critical thinking abilitiesV V V VV  V
3.終身學習能力。 3. Lifelong learning           
4.倫理與社會責任。 4. Ethnics and social responsibilityV V V VV  V
5.美感品味。 5. Aesthetic appreciation           
6.創造力。 6. Creativity           
7.全球視野。 7. Global perspective           
8.合作與領導能力。 8. Team work and leadership           
9.山海胸襟與自然情懷。 9. Broad-mindedness and the embrace of nature            

本課程與SDGs相關項目:The course relates to SDGs items:

SDG1-消除貧窮(No Poverty)
SDG2-消除飢餓 (Zero Hunger)
SDG3-良好健康與福祉(Good Health and Well-being)
SDG4-教育品質(Quality Education)
SDG5-性別平等(Gender Equality)
SDG6-乾淨水源與公共衛生(Clean Water and Sanitation)
SDG7-可負擔乾淨能源(Affordable and Clean Energy)
SDG8-優質工作與經濟成長(Decent Work and Economic Growth)
SDG9-工業、創新和基礎建設(Industry,Innovation and Infrastructure)
SDG10-減少不平等(Reduced Inequalities)
SDG11-永續城市(Sustainable Cities and Communities)
SDG12-責任消費與生產(Responsible Consumption and Production)
SDG13-氣候行動(Climate Action)
SDG14-海洋生態(Life Below Water)
SDG15-陸域生態(Life on Land)
SDG16-和平、正義和穩健的制度(Peace,Justice And Strong Institutions)
SDG17-促進目標實現的全球夥伴關係(Partnership for the Goals)

本課程校外實習資訊: This course is relevant to internship:

The course includes internship.(For statistical use only. If the course without internship, please ignore this item.)


Internship: The required or elective courses should include credits and learning hours. Students should participate in the corporative company or institution to practice and learn the real skills. An internship certification must be handed in at the end of internship to get the credits or to fulfil the graduation requirements.