國立中山大學110學年度第1學期產業研究（一）課程大綱

國立中山大學 110學年度第1學期課程教學大綱

National Sun Yat-sen University 110Academic year1st Semester Course syllabus

中文名稱
Course name(Chinese)

產業研究（一）

課號
Course Code

BM785

英文名稱
Course name(English)

INDUSTRY STUDIES (I)

課程類別
Type of the course

講授類

必選修
Required/Selected

選修

系所
Dept./faculty

企業管理學系博士班

授課教師
Instructor

林杏娥

學分
Credit

因應嚴重特殊傳染性肺炎(武漢肺炎)，倘若後續需實施遠距授課，授課方式調整如下：

同步遠距【透過網路直播技術，同時進行線上教學，得採Microsoft Teams、Adobe connect等軟體進行】
同步遠距含錄影【透過網路直播技術，同時進行線上教學並同時錄影，課程內容可擇日再重播，得採Microsoft Teams、Adobe connect等軟體進行】
非同步遠距【課堂錄影或錄製數位教材放置網路供學生可非同時進行線上學習，得採EverCam、PPT簡報錄影、錄音方式進行】
實作類課程，經評估無法採遠距課程教學，後續復課後密集補課

★遠距教學軟體操作說明連結

因應嚴重特殊傳染性肺炎(武漢肺炎)，倘若後續需實施遠距授課，評分方式調整如下：

1.pre-class reading abstract：20%
2.class participation：20%
3.assigned paper presentation：30%
4.term paper writing & presentaion ：30%

課程大綱 Course syllabus

本課程教學大綱已提供完整英文資訊（本選項僅供統計使用，未提供完整英文資訊者，得免勾記）【Provide information of course syllabus in English.(This is for statistical use only. For those who do not provide information of course syllabus in English, do not check this field.)】

This course is for DBA students. The course aims to equip students with the fundamental skills, knowledge and disciplines to conduct individual academic as well as practical project into the key aspects of various industries, including organizational, political, institutional, and market.

課程目標 Objectives

At the end of the course, students should
1. have learned about how to develop, plan and conduct their individual research projects through critical reading, reflecting and on-seminars discussions, presentation and off-seminar practices.
2. be able to finish their own research paper/strategy paper/proposal by the end of the course.

授課方式 Teaching methods

lecture, discussion, case study, practice
[選課須知]
1.因應疫情,學校執行教室空間人數限制,本課程不開放加簽。
2.9/25上課將採Zoom進行同步遠距課程，已選課學生請於以下連結進入：。相關資料置於本校網路大學，請至本校圖資處首頁網路大學登入。輸入選課系統帳密登入課程下戴教學簡報及參考資料檔案。
3.豋入連結，請將你的名稱設為<學號+姓名>，以利計分管理。

評分方式﹝評分標準及比例﹞Evaluation (Criteria and ratio)等第制單科成績對照表 letter grading reference

1.pre-class reading abstract：20%
2.class participation：20%
3.assigned paper presentation：30%
4.term paper writing & presentation：30%

參考書/教科書/閱讀文獻 Reference book/ textbook/ documents
〔請遵守智慧財產權觀念，不可非法影印。教師所提供之教材供學生本人自修學習使用,不得散播及做為商業用途〕
No copies for intellectual property rights. Textbooks provided by the instructor used only for self-study, can not broadcast or commercial use

序號	作者	書名	出版社	出版年	出版地	ISBN#
No.	Auther	Title	Publisher	Year of publish	Publisher place	ISBN#
1	1. 徐作聖、陳仁帥、鄭智仁.	產業分析	全華	2009
2	2. 徐作聖、林蒧均、王仁聖	產業分析與創新	全華	2015

彈性暨自主學習規劃 Alternative learning periods

本門課程是否有規劃實施學生彈性或自主學習內容（每1學分2小時）

Is any alternative learning periods planned for this course (with each credit corresponding to two hours of activity)?

否：教師需於「每週課程內容及預計進度」填寫18週課程進度（每1學分18小時之正課內容）。
No：The instructor will include an 18-week course plan in the weekly scheduled progress (each credit corresponds to 18 hours of instruction)

是：教師需於「每週課程內容及預計進度」填寫16週課程內容（每1學分16小時之正課內容），並於下列欄位填寫每1學分2小時學生彈性或自主學習內容。
Yes：The instructor will include a 16-week course plan in the weekly scheduled progress (each credit corresponds to 16 hours of instruction);the details of the planned alternative learning periods are provided below (each credit corresponds to two hours of activity).

學生彈性或自主學習活動 Alternative learning periods	勾選或填寫規劃內容 Place a check in the appropriate box or provide details	時數 Number of hours
學生分組實作及討論 Group work and discussion
參與課程相關作業、作品、實驗 Participation in course-related assignments, work, or experiments
參與校內外活動（研習營、工作坊、參訪）或競賽 Participation in on- or off-campus activities (e.g., seminars, workshops, and visits) or competitions
課外閱讀 Extracurricular reading
線上數位教材學習 Learning with online digital learning materials
其他（請填寫規劃內容） Other (please provide details)

每週課程內容及預計進度 Weekly scheduled progress

週次	日期	授課內容及主題
Week	Date	Content and topic
1	2021/09/19~2021/09/25	Introduction/ How to read paper?
2	2021/09/26~2021/10/02	Industry research method
3	2021/10/03~2021/10/09	holiday
4	2021/10/10~2021/10/16	Industry research method
5	2021/10/17~2021/10/23	Industry research method
6	2021/10/24~2021/10/30	Industry research method
7	2021/10/31~2021/11/06	Guest speech
8	2021/11/07~2021/11/13	Industry research case
9	2021/11/14~2021/11/20	Industry research case
10	2021/11/21~2021/11/27	Industry research case
11	2021/11/28~2021/12/04	Industry research case
12	2021/12/05~2021/12/11	Industry research case
13	2021/12/12~2021/12/18	Industry research case
14	2021/12/19~2021/12/25	Industry research case
15	2021/12/26~2022/01/01	holiday
16	2022/01/02~2022/01/08	Final presentation
17	2022/01/09~2022/01/15	Final presentation
18	2022/01/16~2022/01/22	Term paper submission

課業討論時間 Office hours

時段1 Time period 1:
時間 Time：星期三17:00-18:00
地點 Office/Laboratory：CM4108
時段2 Time period 2：
時間 Time：星期四13:00-15:00
地點 Office/Laboratory：CM4108

系所學生專業能力/全校學生基本素養與核心能力 basic disciplines and core capabilitics of the dcpartment and the university

系所學生專業能力/全校學生基本素養與核心能力
basic disciplines and core capabilities of the department and the university

課堂活動與評量方式
Class activities and evaluation

本課程欲培養之能力與素養 This course enables students to achieve.

紙筆考試或測驗 Test.

課堂討論︵含個案討論︶ Group discussion (case analysis).

個人書面報告、作業、作品、實驗 Indivisual paper report/ assignment/ work or experiment.

群組書面報告、作業、作品、實驗 Group paper report/ assignment/ work or experiment.

個人口頭報告 Indivisual oral presentation.

群組口頭報告 Group oral presentation.

課程規劃之校外參訪及實習 Off-campus visit and intership.

證照/檢定 License.

參與課程規劃之校內外活動及競賽 Participate in off-campus/ on-campus activities and competitions.

課外閱讀 Outside reading.

※系所學生專業能力 Basic disciplines and core capabilities of the department

1.學術研究(academic research) 1. Academic research.

2.高等管理知識(advanced knowledge in management) 2. Advanced knowledge in management.

3.倫理觀(ethical practice) 3. Ethical practice.

4.問題分析能力(analysis of problems) 4. Analysis of problems.

※全校學生基本素養與核心能力 Basic disciplines and core capabilities of the university

1.表達與溝通能力。 1. Articulation and communication skills

2.探究與批判思考能力。 2. Inquisitive and critical thinking abilities

3.終身學習能力。 3. Lifelong learning

4.倫理與社會責任。 4. Ethnics and social responsibility

5.美感品味。 5. Aesthetic appreciation

6.創造力。 6. Creativity

7.全球視野。 7. Global perspective

8.合作與領導能力。 8. Team work and leadership

9.山海胸襟與自然情懷。 9. Broad-mindedness and the embrace of nature　

本課程與SDGs相關項目：The course relates to SDGs items:


	SDG1-消除貧窮(No Poverty)
	SDG2-消除飢餓 (Zero Hunger)
	SDG3-良好健康與福祉(Good Health and Well-being)
	SDG4-教育品質(Quality Education)
	SDG5-性別平等(Gender Equality)
	SDG6-乾淨水源與公共衛生(Clean Water and Sanitation)
	SDG7-可負擔乾淨能源(Affordable and Clean Energy)
	SDG8-優質工作與經濟成長(Decent Work and Economic Growth)
	SDG9-工業、創新和基礎建設(Industry,Innovation and Infrastructure)
	SDG10-減少不平等(Reduced Inequalities)
	SDG11-永續城市(Sustainable Cities and Communities)
	SDG12-責任消費與生產(Responsible Consumption and Production)
	SDG13-氣候行動(Climate Action)
	SDG14-海洋生態(Life Below Water)
	SDG15-陸域生態(Life on Land)
	SDG16-和平、正義和穩健的制度(Peace,Justice And Strong Institutions)
	SDG17-促進目標實現的全球夥伴關係(Partnership for the Goals)
	本課程和SDGS無關

本課程校外實習資訊: This course is relevant to internship:

本課程無註記包含校外實習

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