本課程教學大綱已提供完整英文資訊（本選項僅供統計使用，未提供完整英文資訊者，得免勾記）【Provide information of course syllabus in English.(This is for statistical use only. For those who do not provide information of course syllabus in English, do not check this field.)】
Advances in information technology (IT) have transformed business models, organization structures and processes, and the methods for sustaining innovation and firm performance. IT has impacted business activities such as product design, production, purchasing, marketing, customer and supplier relationships, and human resource management, and contributed significantly to productivity growth. Most firms have realized that information technology-based innovation is a strategic imperative. The Internet and associated technological innovations have helped in restructuring the global economy into a networked economy, characterized by unprecedented levels of electronically-mediated communication, collaboration, and commerce. With information technologies becoming an important force shaping entire industries and value creation in firms, it is important that future business leaders understand the potential role of IT in creating value and competitive advantage. Five main themes are emphasized in this course: 1. The strategic role of information technologies: How information technologies impact business operations and strategy, transform business models and facilitate innovation in contemporary firms, and catalyze the emergence of new industries. 2. Identifying the current and emerging information technologies of particular significance, and how they impact organizational work processes, customer relationships, and extended enterprise networks. 3. Identifying the innovative trends in the organizational use of information technologies (e.g., social networking, business intelligence, extended enterprises). 4. Evaluating how the business value of information technologies should be assessed and synchronized with other important business processes and activities. 5. Highlighting the managerial practices that are vital for the effective leverage of information technologies. To address the above themes, every business executive must be able to think of information technologies as a strategic resource. They must find answers to the following questions: • How can I use information technology to improve work processes and practices within my work unit? • How exactly does a proposed idea about IT use add real value to my work unit? • What will be the actual total cost of the project? • How can I convince others to support the technologies that are most valuable for my work unit? • If implemented, will my employees use the installed technology? What can I do to make sure these employees use the installed technology and use it well? • Why do our competitors always seem to be one step ahead of us with regard to information technology? • Is it ever possible to create a sustainable competitive advantage with information technology? • Are we spending too much on IT? • What new entrepreneurial opportunities and business does information technology facilitate? How should I assess the economic and strategic aspects of these opportunities? Overall, this course will help students understand how managers align IT investments with their firms’ business strategies, processes, and skills to create competitive advantage and superior performance. It will present an integrative perspective around business processes, information, and information technologies. Learning in the course will be accomplished through a combination of lectures and case discussions.
課程目標 Objectives
本課程希望能幫助學員得以宏觀的視野 (1) 檢視資訊科技的創新、策略運用及其對企業經營的關鍵影響 (2) 瞭解資訊科技之發展趨勢，及其在不同產業之應用、價值與挑戰 (3) 善用資訊科技，在其產業建構出有價值的創新應用與創造競爭優勢 Course Objectives： The objectives of this course are as follows: 1. to help students develop sophisticated understanding of the links between IT, business strategy and business process. 2. to better prepare students to analyze and evaluate business challenges for maximizing the impact of IT on products, processes and services in different settings. 3. to provide students with an appreciation for the organizational and managerial practices that complement IT investments and are needed to extract the appropriate return on the IT investments.
參考書/教科書/閱讀文獻 Reference book/ textbook/ documents
〔請遵守智慧財產權觀念，不可非法影印。教師所提供之教材供學生本人自修學習使用,不得散播及做為商業用途〕
No copies for intellectual property rights. Textbooks provided by the instructor used only for self-study, can not broadcast or commercial use
序號
作者
書名
出版社
出版年
出版地
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No.
Auther
Title
Publisher
Year of publish
Publisher place
ISBN#
1
吳仁和
資訊管理：企業創新與價值創造，9th Eds
智勝
2022
台北
每週課程內容及預計進度 Weekly scheduled progress
週次
日期
授課內容及主題
Week
Date
Content and topic
1
2023/02/12~2023/02/18
Introduction
2
2023/02/19~2023/02/25
Module 1-1: Business Model and Innovation Business Model & Innovation (Chap 1)
3
2023/02/26~2023/03/04
Module 1-1: Business Model and Innovation Value Configuration & E-Business (Chap 2 & Cases)
4
2023/03/05~2023/03/11
Module 1-2: Business Innovation & Value Creation (Chap 3)
5
2023/03/12~2023/03/18
Module 1-2: Business Innovation & Value Creation (Chap 3)
6
2023/03/19~2023/03/25
Part II : From「Internet+」to「Intelligent+」(Chap 4~6)
7
2023/03/26~2023/04/01
Part III: Electronic Commerce & Innovation(Chap 7、Chap 8)
8
2023/04/02~2023/04/08
Part III: Electronic Commerce & Innovation(Chap 7、Chap 8)
9
2023/04/09~2023/04/15
Part III: Electronic Commerce & Innovation(Chap 7、Chap 8)
10
2023/04/16~2023/04/22
期中考(日期將視進度調整)
11
2023/04/23~2023/04/29
服務科學方法(1) --- 將視實際進度調整
12
2023/04/30~2023/05/06
服務設計方法(2) --- 將視實際進度調整
13
2023/05/07~2023/05/13
Part IV E-Business & Smart Manufacturing Module 4: E-Business & Smart Manufacturing(Chap 9)
14
2023/05/14~2023/05/20
Proposal Presentation(Chap 10)
15
2023/05/21~2023/05/27
Proposal Presentation(Chap 11)
16
2023/05/28~2023/06/03
Final Project Presentation
17
2023/06/04~2023/06/10
18
2023/06/11~2023/06/17
課業討論時間 Office hours
時段1 Time period 1: 時間 Time：星期三10:00-11:00 地點 Office/Laboratory：4085 時段2 Time period 2： 時間 Time： 地點 Office/Laboratory：
系所學生專業能力/全校學生基本素養與核心能力 basic disciplines and core capabilitics of the dcpartment and the university
系所學生專業能力/全校學生基本素養與核心能力 basic disciplines and core capabilities of the department and the university
課堂活動與評量方式 Class activities and evaluation
本課程欲培養之能力與素養 This course enables students to achieve.
紙筆考試或測驗 Test.
課堂討論︵含個案討論︶ Group discussion (case analysis).
個人書面報告、作業、作品、實驗 Indivisual paper report/ assignment/ work or experiment.
群組書面報告、作業、作品、實驗 Group paper report/ assignment/ work or experiment.
個人口頭報告 Indivisual oral presentation.
群組口頭報告 Group oral presentation.
課程規劃之校外參訪及實習 Off-campus visit and intership.
證照/檢定 License.
參與課程規劃之校內外活動及競賽 Participate in off-campus/ on-campus activities and competitions.
課外閱讀 Outside reading.
※系所學生專業能力 Basic disciplines and core capabilities of the department
1.具備資訊倫理與社會責任實踐的能力 1. Awareness of information ethics.
2.具備溝通能力 2. Communication Skills.
3.具備解決資訊管理問題之能力 3. Capabilities to solve IT-related problems.
4.具備資訊管理之專業知識 4. Professional knowledge of information technology.
5.具備國際觀 5. Global perspective.
※全校學生基本素養與核心能力 Basic disciplines and core capabilities of the university
1.表達與溝通能力。 1. Articulation and communication skills
2.探究與批判思考能力。 2. Inquisitive and critical thinking abilities
3.終身學習能力。 3. Lifelong learning
4.倫理與社會責任。 4. Ethnics and social responsibility
5.美感品味。 5. Aesthetic appreciation
6.創造力。 6. Creativity
7.全球視野。 7. Global perspective
8.合作與領導能力。 8. Team work and leadership
9.山海胸襟與自然情懷。 9. Broad-mindedness and the embrace of nature
Internship: The required or elective courses should include credits and learning hours. Students should participate in the corporative company or institution to practice and learn the real skills. An internship certification must be handed in at the end of internship to get the credits or to fulfil the graduation requirements.