1.Proposal Presentation：20% 2.Final Report：50% 3.Critiques of the report：30%
課程大綱 Course syllabus
本課程教學大綱已提供完整英文資訊（本選項僅供統計使用，未提供完整英文資訊者，得免勾記）【Provide information of course syllabus in English.(This is for statistical use only. For those who do not provide information of course syllabus in English, do not check this field.)】
The creative industries include a range of economic activities which generate or exploit knowledge, information, or intellectual property. In Europe, the creative industries may primarily mean cultural industries, which are the focus of this course. This course discusses the characteristics of cultural products, including their production and distribution. We will introduce the practical issues in these industries, such as famous antitrust cases in the movie industry or the impact of unauthorized copying on the recorded music industry, through the eyes of economists and law scholars. We will not put much emphasis on unrealistic and abstract theories, which you may face in many courses discussing “cultural phenomenon,” “cultural studies,” or “creative thinking.” Talking these abstract theories may make you look smart, but it may also make you look impractical/ungrounded from the eyes of practitioners and artists. In the beginning of this course, we will introduce basic concepts and characteristics of cultural industries. Then, we will closely examine the details of some specific cultural industries. This semester, we will pick music, movie, and TV industries. Because we will use some concepts in economics, statistics, and law while analyzing the issues in cultural industries, we strongly suggest you have a basic understanding in these subjects before you take this course. Your grade will be basically based on a group project. In the end of the first month, we will require you to make a proposal presentation, where you should briefly report the topic or question you pick for the project. The topic and question should be relevant to creative industries. We will modify/narrow your idea and provide some methodology suggestions. In the end of semester, you are required to make an oral presentation for the results of your project. In the final presentation, we will also randomly pick another group to make a detailed comments/critiques for each result report. Your performance in proposal presentation, result presentation, and comment will be all graded.
課程目標 Objectives
1. Have a further insight into cultural markets. 2. Understand important practical issues of cultural industries. 3. Know how to apply practically useful analysis to issues in cultural industries.
1.Participation：15% 2.Proposal Presentation：15% 3.Final Report：45% 4.Critiques of the report：25%
參考書/教科書/閱讀文獻 Reference book/ textbook/ documents
〔請遵守智慧財產權觀念，不可非法影印。教師所提供之教材供學生本人自修學習使用,不得散播及做為商業用途〕
No copies for intellectual property rights. Textbooks provided by the instructor used only for self-study, can not broadcast or commercial use
1.Required Textbook 1A. Relevant papers (they will be posted on National Sun Yat-sen Cyber University later.) 1B. Handouts 2. Books You May Find Helpful Towse, Ruth. and Trilce Navarrete Hernandez (Ed.) (2020), Handbook of Cultural Economics [Third Edition]. Edward Elgar Publishing. (eISBN#: 978 1 78897 580 3; DOI: https://doi.org/10.4337/9781788975803)。
每週課程內容及預計進度 Weekly scheduled progress
週次
日期
授課內容及主題
Week
Date
Content and topic
1
2023/02/12~2023/02/18
Introduction
2
2023/02/19~2023/02/25
General Concepts of the Cultural Industry
3
2023/02/26~2023/03/04
General Concepts of the Cultural Industry
4
2023/03/05~2023/03/11
Music Industry: Introduction
5
2023/03/12~2023/03/18
University Sport Day
6
2023/03/19~2023/03/25
Music Industry: IP
7
2023/03/26~2023/04/01
Music Industry: IP
8
2023/04/02~2023/04/08
Tomb Sweeping Day
9
2023/04/09~2023/04/15
Midterm Report
10
2023/04/16~2023/04/22
Movie Industry: Introduction
11
2023/04/23~2023/04/29
Movie Industry: Introduction
12
2023/04/30~2023/05/06
Movie Industry: Antitrust Cases in the US
13
2023/05/07~2023/05/13
Movie Industry: Antitrust Cases in the US
14
2023/05/14~2023/05/20
Cable Industry: Taiwan
15
2023/05/21~2023/05/27
Cable Industry: US
16
2023/05/28~2023/06/03
Final Report and Critiques
17
2023/06/04~2023/06/10
Final Report and Critiques
18
2023/06/11~2023/06/17
課業討論時間 Office hours
時段1 Time period 1: 時間 Time：星期三1000-1200 地點 Office/Laboratory：CM4067 時段2 Time period 2： 時間 Time：星期四1400-1600 地點 Office/Laboratory：CM4067
系所學生專業能力/全校學生基本素養與核心能力 basic disciplines and core capabilitics of the dcpartment and the university
系所學生專業能力/全校學生基本素養與核心能力 basic disciplines and core capabilities of the department and the university
課堂活動與評量方式 Class activities and evaluation
本課程欲培養之能力與素養 This course enables students to achieve.
紙筆考試或測驗 Test.
課堂討論︵含個案討論︶ Group discussion (case analysis).
個人書面報告、作業、作品、實驗 Indivisual paper report/ assignment/ work or experiment.
群組書面報告、作業、作品、實驗 Group paper report/ assignment/ work or experiment.
個人口頭報告 Indivisual oral presentation.
群組口頭報告 Group oral presentation.
課程規劃之校外參訪及實習 Off-campus visit and intership.
證照/檢定 License.
參與課程規劃之校內外活動及競賽 Participate in off-campus/ on-campus activities and competitions.
課外閱讀 Outside reading.
※系所學生專業能力 Basic disciplines and core capabilities of the department
1.溝通能力與團隊合作(Communication ability and team cooperation) 1. Communication ability and team cooperation.
V
V
V
V
2.進階管理知識(Advanced knowledge of management) 2. Advanced knowledge of management.
V
V
V
V
V
3.倫理觀與社會責任實踐(Ethics and social responsibilities) 3. Ethics and social responsibilities.
4.問題分析與解決能力(Ability of problem analysis and solution) 4. Ability of problem analysis and solution.
V
V
V
V
V
5.國際觀與外語能力(Global perspective and foreign language ability) 5. Global perspective and foreign language ability.
※全校學生基本素養與核心能力 Basic disciplines and core capabilities of the university
1.表達與溝通能力。 1. Articulation and communication skills
V
V
V
V
2.探究與批判思考能力。 2. Inquisitive and critical thinking abilities
V
V
V
V
V
3.終身學習能力。 3. Lifelong learning
V
V
V
V
V
4.倫理與社會責任。 4. Ethnics and social responsibility
5.美感品味。 5. Aesthetic appreciation
6.創造力。 6. Creativity
7.全球視野。 7. Global perspective
8.合作與領導能力。 8. Team work and leadership
V
V
V
9.山海胸襟與自然情懷。 9. Broad-mindedness and the embrace of nature
Internship: The required or elective courses should include credits and learning hours. Students should participate in the corporative company or institution to practice and learn the real skills. An internship certification must be handed in at the end of internship to get the credits or to fulfil the graduation requirements.