國立中山大學 108學年度第2學期 課程教學大綱

National Sun Yat-sen University 108Academic year Course syllabus

中文名稱
Course name(Chinese)

企業個案討論

課號
Course Code

CS910

英文名稱
Course name(English)

BUSINESS CASE STUDY

課程類別
Type of the course

講授類

必選修
Required/Selected

必修

系所
Dept./faculty

兩岸高階主管經營管理碩士在職專班

授課教師
Instructor

林豪傑    

學分
Credit

3

因應嚴重特殊傳染性肺炎(武漢肺炎),倘若後續需實施遠距授課,授課方式調整如下:Since COVID-19, if distance learning is necessary, the teaching methods would adjust as follows:

         同步遠距【透過網路直播技術,同時進行線上教學,得採Microsoft Teams、Adobe connect等軟體進行】
同步遠距含錄影【透過網路直播技術,同時進行線上教學並同時錄影,課程內容可擇日再重播,得採Microsoft Teams、Adobe connect等軟體進行】
非同步遠距【課堂錄影或錄製數位教材放置網路供學生可非同時進行線上學習,得採EverCam、PPT簡報錄影、錄音方式進行】
實作類課程,經評估無法採遠距課程教學,後續復課後密集補課

★遠距教學軟體操作說明連結

因應嚴重特殊傳染性肺炎(武漢肺炎),倘若後續需實施遠距授課,評分方式調整如下:Since COVID-19, if distance learning is necessary, the evaluation would adjust as follows:

        
1.Attendence25%
2.Engagements40%
3.Case Analyses Reports35%

課程大綱 Course syllabus

         本課程教學大綱已提供完整英文資訊(本選項僅供統計使用,未提供完整英文資訊者,得免勾記)【Provide information of course syllabus in English.(This is for statistical use only. For those who do not provide information of course syllabus in English, do not check this field.)】

1、To understand the business practices of international and local enterprises 深入瞭解國內外企業之經營實務;
2、To learn the business analytical skills by applying the Harvard Case teaching approach 運用哈佛個案討論方式,學習企業分析之技巧;
3、To advance the communication skills through case discussions and in-depth dialogue 透過個案討論及深入的問答對話,強化表達能力與溝通技巧。

課程目標 Objectives

         To help students learn how to analyze and resolve real business problems from the perspective of top decision makers by applying the management theory they have learned from the classes. 訓練學生運用學得的管理理論,並站在公司最高決策者的角度,來分析並解決企業實際面對的問題

授課方式 Teaching methods

         Lecture and Disucssion

評分方式﹝評分標準及比例﹞Evaluation (Criteria and ratio)等第制單科成績對照表 letter grading reference

        
1.Attendence25%
2.Engagements40%
3.Case Analyses Reports35%

參考書/教科書/閱讀文獻 Reference book/ textbook/ documents
〔請遵守智慧財產權觀念,不可非法影印。教師所提供之教材供學生本人自修學習使用,不得散播及做為商業用途〕
No copies for intellectual property rights. Textbooks provided by the instructor used only for self-study, can not broadcast or commercial use

         Material will be prepared by the lecturer.

每週課程內容及預計進度 Weekly scheduled progress

        
週次日期授課內容及主題
WeekDateContent and topic
12020/02/27~2020/02/29Introduction: Case, Case teaching, Case competition, and Case research
22020/03/01~2020/03/07Case analyses approaches and application (1)
32020/03/08~2020/03/14Case analyses approaches and application (2)
42020/03/15~2020/03/21Consciousness Dialogue: Presentation and practices
52020/03/22~2020/03/28Business case analyses (1)
62020/03/29~2020/04/04Business case analyses (2)
72020/04/05~2020/04/11Business case analyses (3)
82020/04/12~2020/04/18Business case analyses (4)
92020/04/19~2020/04/25Midterm report
102020/04/26~2020/05/02Business case analyses (5)
112020/05/03~2020/05/09Business case analyses (6)
122020/05/10~2020/05/16Business case analyses (7)
132020/05/17~2020/05/23Business case analyses (8)
142020/05/24~2020/05/30Case research method: Introduction
152020/05/31~2020/06/06Case research method: Application (1)
162020/06/07~2020/06/13Case research method: Application (2)
172020/06/14~2020/06/20Case competition (1)
182020/06/21~2020/06/24Case competition (2)

課業討論時間 Office hours

         時段1 Time period 1:
時間 Time:星期一16:00-18:00
地點 Office/Laboratory:管4046-2
時段2 Time period 2:
時間 Time:星期二16:00-18:00
地點 Office/Laboratory:管4046-2

系所學生專業能力/全校學生基本素養與核心能力 basic disciplines and core capabilitics of the dcpartment and the university

        
系所學生專業能力/全校學生基本素養與核心能力
basic disciplines and core capabilities of the department and the university
課堂活動與評量方式
Class activities and evaluation
本課程欲培養之能力與素養 This course enables students to achieve.紙筆考試或測驗 Test.課堂討論︵含個案討論︶ Group discussion (case analysis).個人書面報告、作業、作品、實驗 Indivisual paper report/ assignment/ work or experiment.群組書面報告、作業、作品、實驗 Group paper report/ assignment/ work or experiment.個人口頭報告 Indivisual oral presentation.群組口頭報告 Group oral presentation.課程規劃之校外參訪及實習 Off-campus visit and intership.證照/檢定 License.參與課程規劃之校內外活動及競賽 Participate in off-campus/ on-campus activities and competitions.課外閱讀 Outside reading.
※系所學生專業能力 Basic disciplines and core capabilities of the department
※全校學生基本素養與核心能力 Basic disciplines and core capabilities of the university
1.表達與溝通能力。 1. Articulation and communication skillsV V V V    
2.探究與批判思考能力。 2. Inquisitive and critical thinking abilitiesV V V V    
3.終身學習能力。 3. Lifelong learning           
4.倫理與社會責任。 4. Ethnics and social responsibility           
5.美感品味。 5. Aesthetic appreciation           
6.創造力。 6. CreativityV V V V    
7.全球視野。 7. Global perspective           
8.合作與領導能力。 8. Team work and leadershipV   V V    
9.山海胸襟與自然情懷。 9. Broad-mindedness and the embrace of nature            

本課程與SDGs相關項目:The course relates to SDGs items:

         尚未建立SDGS資料

本課程校外實習資訊: This course is relevant to internship:

         本課程無註記包含校外實習

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