國立中山大學 108學年度第1學期 課程教學大綱

National Sun Yat-sen University 108Academic year1st Semester Course syllabus

中文名稱
Course name(Chinese)

企業家精神與社會責任

課號
Course Code

EMBA947

英文名稱
Course name(English)

ENTERPRENEURSHIP AND SOCIAL RESPONSIBILITIES

課程類別
Type of the course

講授類

必選修
Required/Selected

必修

系所
Dept./faculty

管理學院高階經營碩士學程在職專班

授課教師
Instructor

徐士傑    

學分
Credit

2

因應嚴重特殊傳染性肺炎(武漢肺炎),倘若後續需實施遠距授課,授課方式調整如下:

         尚未建立傳染性肺炎(武漢肺炎)授課方式調整

因應嚴重特殊傳染性肺炎(武漢肺炎),倘若後續需實施遠距授課,評分方式調整如下:

         尚未建立傳染性肺炎(武漢肺炎)課程評分方式﹝評分標準及比例﹞

課程大綱 Course syllabus

         本課程教學大綱已提供完整英文資訊(本選項僅供統計使用,未提供完整英文資訊者,得免勾記)【Provide information of course syllabus in English.(This is for statistical use only. For those who do not provide information of course syllabus in English, do not check this field.)】

Entrepreneurship is the foundation of entreprise’s competitiveness. An entrepreneurial leader is able to lead business under rapidly changing business environment. A good example is Walt Disney, the American entrepreneur of American animation industry.
Entrepreneurship is the comprehensive performance of entrepreneurial leadership skills. It can be regarded as an cructial and special intangible production factor. It is also a guarantee of success in organizational management and business operation. Entrepreneurship is characterized by the identification and mastery of opportunities, the exploration of innovative methods, the effective use of resources, and the proper risk management with a vision to build an inspiring business.
This course pays equal attention to entrepreneur’s social responsibility. As a reflection on the viewpoint of Fryman, the Nobel Prize-winning economist, Fryman believed the one responsibility of entrepreneur is to ensure open and free competition. However, in the modern business world, an open and free market does not exist. Therefore, entrepreneurs must inevitably take their social responsibilities to solve social problems.
企業家精神是企業核心競爭力的真實來源,生產要素須透過具有企業家精神的經營者,才可能在詭譎複雜的競爭環境中發展壯大,真正成為改革的動力與財富的源泉。明顯的例證如美國的華特‧迪斯尼,他具有使人快樂的超凡構思與行動力,創立迪斯尼樂園,故能製作出《白雪公主》、《木偶奇遇記》…等作品,創意源源不絕,歷久不衰。
企業家精神是企業家領導技能的綜合表現,可視為一種重要而特殊的無形生產要素,乃是企業在組織管理和事業經營的成功保證。企業家精神表現在對機會的辨識與掌握、對創新途徑的探索、對資源的有效運用、對風險的適當管理,以期建立一個充滿生命力的企業。管理學界可從組織行為學、心理學和社會學各種觀點,去定義企業家精神,不但適用於企業界,也發揮在政府改造與社會服務工作上。
本課程同等重視企業家的社會責任,是對諾貝爾經濟學獎得主佛利曼的主張的一個反思,佛利曼認為企業家只有一個責任,就是從事公開和自由的競爭,運用生產資源從事利潤的活動。然而,在真實世界中,公開的自由的市場環境近乎不可能存在,所以,企業家不可避免地必須負起社會責任,乃至於要運用企業家精神去解決社會問題,所以,近年來社會企業成為風潮。

課程目標 Objectives

         Leadership: Exert the potential of the leader and subordinates
Undertake risk: Entrepreneur has the ability to take risk and uncertainty
Teamwork: True entrepreneur is well-aware of collaboration
Learning: Continuous learning, full-time learning, team learning, and life-long learning
Ethics: Corporate ethics is the principle that cannot be compromised. Integrity is the foundation of entrepreneurship
Innovative business model: Solve social and economic problems through innovations in business model
一、領導藝術:如何發揮自己以及部屬的潛能,是企業家的第一要務。
二、風險承擔:企業家精神與風險(risk)或不確定性(uncertainty)緊密相關。
三、團隊合作:合作是企業家精神的核心問題,真正的企業家擅長合作。
四、學習能力:學習是企業家精神的關鍵,從企業家到整個企業,必須持續學習、全員學習、團隊學習和終生學習。
五、倫理意識:企業倫理是不能妥協的原則,尤其,誠信正直是企業家的立身之本。本課程將協助學生分析並處理企業內外部各種倫理議題。
六、商業模式創新:企業家精神的一個具體表現,就是商業模式的創新,透過商業模式的創新,來解決當今經濟與社會問題。

授課方式 Teaching methods

         Lectures, case study
講授、個案研討

評分方式﹝評分標準及比例﹞Evaluation (Criteria and ratio)等第制單科成績對照表 letter grading reference

        
1.Assignment作業30%
2.Attendance出席30%
3.In-class discussion40%

參考書/教科書/閱讀文獻 Reference book/ textbook/ documents
〔請遵守智慧財產權觀念,不可非法影印。教師所提供之教材供學生本人自修學習使用,不得散播及做為商業用途〕
No copies for intellectual property rights. Textbooks provided by the instructor used only for self-study, can not broadcast or commercial use

         Self-editing materials 自編教材

彈性暨自主學習規劃 Alternative learning periods

本門課程是否有規劃實施學生彈性或自主學習內容(每1學分2小時)
Is any alternative learning periods planned for this course (with each credit corresponding to two hours of activity)?
否:教師需於「每週課程內容及預計進度」填寫18週課程進度(每1學分18小時之正課內容)。
No:The instructor will include an 18-week course plan in the weekly scheduled progress (each credit corresponds to 18 hours of instruction)
是:教師需於「每週課程內容及預計進度」填寫16週課程內容(每1學分16小時之正課內容),並於下列欄位填寫每1學分2小時學生彈性或自主學習內容。
    Yes:The instructor will include a 16-week course plan in the weekly scheduled progress (each credit corresponds to 16 hours of instruction);the details of the planned alternative learning periods are provided below (each credit corresponds to two hours of activity).

學生彈性或自主學習活動
Alternative learning periods
勾選或填寫規劃內容
Place a check in the appropriate box or provide details
時數
Number of hours
學生分組實作及討論
Group work and discussion
參與課程相關作業、作品、實驗
Participation in course-related assignments, work, or experiments
參與校內外活動(研習營、工作坊、參訪)或競賽
Participation in on- or off-campus activities (e.g., seminars, workshops, and visits) or competitions
課外閱讀
Extracurricular reading
線上數位教材學習
Learning with online digital learning materials
其他(請填寫規劃內容)
Other (please provide details)

每週課程內容及預計進度 Weekly scheduled progress

        
週次日期授課內容及主題
WeekDateContent and topic
12019/09/09~2019/09/15Corporate Governance and International Trend 公司治理的意義與國際趨勢
22019/09/16~2019/09/22Corporate Governance and International Trend 公司治理的意義與國際趨勢
32019/09/23~2019/09/29Board Composition and Function 董事會組成與功能
42019/09/30~2019/10/06Board Composition and Function 董事會組成與功能
52019/10/07~2019/10/13Board Composition and Function 董事會組成與功能
62019/10/14~2019/10/20Board Composition and Function 董事會組成與功能
72019/10/21~2019/10/27Relationship Between Entrepreneur and Social Development 企業家與社會發展關係
82019/10/28~2019/11/03Relationship Between Entrepreneur and Social Development 企業家與社會發展關係
92019/11/04~2019/11/10CSR Trend and Implementation 企業社會責任趨勢與具體實施方式
102019/11/11~2019/11/17CSR Trend and Implementation 企業社會責任趨勢與具體實施方式
112019/11/18~2019/11/24Influence of Cultural Factors on CSR 文化因素對企業社會責任的影響
122019/11/25~2019/12/01Influence of Cultural Factors on CSR 文化因素對企業社會責任的影響
132019/12/02~2019/12/08Corporate Ethics and Leadership 企業倫理與真誠領導
142019/12/09~2019/12/15Corporate Ethics and Leadership 企業倫理與真誠領導
152019/12/16~2019/12/22Corporate Governance and CSR 公司治理與企業社會責任
162019/12/23~2019/12/29Corporate Governance and CSR 公司治理與企業社會責任
172019/12/30~2020/01/05Meaning and Practices of CSR 企業社會責任的內含與具體作法
182020/01/06~2020/01/12Meaning and Practices of CSR 企業社會責任的內含與具體作法

課業討論時間 Office hours

         時段1 Time period 1:
時間 Time:星期四14:00-16:00
地點 Office/Laboratory:管4046
時段2 Time period 2:
時間 Time:星期五14:00-16:00
地點 Office/Laboratory:管4046

系所學生專業能力/全校學生基本素養與核心能力 basic disciplines and core capabilitics of the dcpartment and the university

        
系所學生專業能力/全校學生基本素養與核心能力
basic disciplines and core capabilities of the department and the university
課堂活動與評量方式
Class activities and evaluation
本課程欲培養之能力與素養 This course enables students to achieve.紙筆考試或測驗 Test.課堂討論︵含個案討論︶ Group discussion (case analysis).個人書面報告、作業、作品、實驗 Indivisual paper report/ assignment/ work or experiment.群組書面報告、作業、作品、實驗 Group paper report/ assignment/ work or experiment.個人口頭報告 Indivisual oral presentation.群組口頭報告 Group oral presentation.課程規劃之校外參訪及實習 Off-campus visit and intership.證照/檢定 License.參與課程規劃之校內外活動及競賽 Participate in off-campus/ on-campus activities and competitions.課外閱讀 Outside reading.
※系所學生專業能力 Basic disciplines and core capabilities of the department
1.瞭解國際管理新知 1. Exploring updated knowledge of International Business.           
2.高階經營人才的再培育 2. Re-educating senior working professionals.V VV  V    
3.新觀念的刺激與新思維的訓練 3. Training the professionals for new ideas.V VV  V    
4.跨行業交流互動與團隊友誼之建立 4. Creating a network for crossover cooperation and friendship.V VV  V    
5.全球化的訓練與視野 5. Developing the global mindset of each professional.V VV  V    
6.多元化的學習 6. Providing pluralistic approaches to learning.           
※全校學生基本素養與核心能力 Basic disciplines and core capabilities of the university
1.表達與溝通能力。 1. Articulation and communication skills           
2.探究與批判思考能力。 2. Inquisitive and critical thinking abilitiesV VV  V    
3.終身學習能力。 3. Lifelong learning           
4.倫理與社會責任。 4. Ethnics and social responsibility           
5.美感品味。 5. Aesthetic appreciation           
6.創造力。 6. Creativity           
7.全球視野。 7. Global perspectiveV VV  V    
8.合作與領導能力。 8. Team work and leadershipV VV  V    
9.山海胸襟與自然情懷。 9. Broad-mindedness and the embrace of nature            

本課程與SDGs相關項目:The course relates to SDGs items:

         尚未建立SDGS資料

本課程校外實習資訊: This course is relevant to internship:

         本課程無註記包含校外實習

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