國立中山大學 108學年度第1學期 課程教學大綱

National Sun Yat-sen University 108Academic year1st Semester Course syllabus

中文名稱
Course name(Chinese)

東協市場環境分析(三)

課號
Course Code

EMBA9003

英文名稱
Course name(English)

ANALYSIS IN ASEAN MARKET AND TRADE ENVIRONMENT(III)

課程類別
Type of the course

講授類

必選修
Required/Selected

必修

系所
Dept./faculty

管理學院高階經營碩士學程在職專班

授課教師
Instructor

黃明新    

學分
Credit

2

因應嚴重特殊傳染性肺炎(武漢肺炎),倘若後續需實施遠距授課,授課方式調整如下:Since COVID-19, if distance learning is necessary, the teaching methods would adjust as follows:

         尚未建立傳染性肺炎(武漢肺炎)授課方式調整

因應嚴重特殊傳染性肺炎(武漢肺炎),倘若後續需實施遠距授課,評分方式調整如下:Since COVID-19, if distance learning is necessary, the evaluation would adjust as follows:

         尚未建立傳染性肺炎(武漢肺炎)課程評分方式﹝評分標準及比例﹞

課程大綱 Course syllabus

         本課程教學大綱已提供完整英文資訊(本選項僅供統計使用,未提供完整英文資訊者,得免勾記)【Provide information of course syllabus in English.(This is for statistical use only. For those who do not provide information of course syllabus in English, do not check this field.)】

This course explores the business operating environment of the ASEAN market, including aspects like history, culture, economy, and cross-nation business operation.
本課程之授課內容為了解東協市場之經營環境,包含歷史演進、文化、經濟、跨國企業經營議題等

課程目標 Objectives

         This course provides students with management knowledge by analyzing the overall operating environment in the ASEAN market.
分析東協市場之整體經營環境,提供廠商進軍東協市場應具備之經營管理知識

授課方式 Teaching methods

         Lectures and discussions
講授、討論

評分方式﹝評分標準及比例﹞Evaluation (Criteria and ratio)等第制單科成績對照表 letter grading reference

        
1.課堂說明In-class participation100%

參考書/教科書/閱讀文獻 Reference book/ textbook/ documents
〔請遵守智慧財產權觀念,不可非法影印。教師所提供之教材供學生本人自修學習使用,不得散播及做為商業用途〕
No copies for intellectual property rights. Textbooks provided by the instructor used only for self-study, can not broadcast or commercial use

         Self-editing materials 自編講義

每週課程內容及預計進度 Weekly scheduled progress

        
週次日期授課內容及主題
WeekDateContent and topic
12019/09/09~2019/09/15Course Introduction 課程介紹
22019/09/16~2019/09/22History of the ASEAN Market 東協市場歷史演進
32019/09/23~2019/09/29Operating Environment of the ASEAN Market 東協市場企業經營環境
42019/09/30~2019/10/06Operating Environment of the ASEAN Market 東協市場企業經營環境
52019/10/07~2019/10/13National Day (Day Off) 國慶紀念日(放假一天)
62019/10/14~2019/10/20Operating Environment of the ASEAN Market 東協市場企業經營環境
72019/10/21~2019/10/27Operating Environment of the ASEAN Market 東協市場企業經營環境
82019/10/28~2019/11/03Operating Environment of the ASEAN Market 東協市場企業經營環境
92019/11/04~2019/11/10Operating Environment of the ASEAN Market 東協市場企業經營環境
102019/11/11~2019/11/17Consumption and Cultural Analysis of the ASEAN Market 東協市場消費、文化分析
112019/11/18~2019/11/24Consumption and Cultural Analysis of the ASEAN Market 東協市場消費、文化分析
122019/11/25~2019/12/01Consumption and Cultural Analysis of the ASEAN Market 東協市場消費、文化分析
132019/12/02~2019/12/08ASEAN Business Operation Case Analysis 東協市場企業經營個案分析
142019/12/09~2019/12/15ASEAN Business Operation Case Analysis 東協市場企業經營個案分析
152019/12/16~2019/12/22ASEAN Business Operation Case Analysis 東協市場企業經營個案分析
162019/12/23~2019/12/29ASEAN Business Operation Case Analysis 東協市場企業經營個案分析
172019/12/30~2020/01/05ASEAN Business Operation Case Analysis 東協市場企業經營個案分析
182020/01/06~2020/01/12ASEAN Business Operation Case Analysis 東協市場企業經營個案分析

課業討論時間 Office hours

         時段1 Time period 1:
時間 Time:星期二15:00-17:00
地點 Office/Laboratory:管4109
時段2 Time period 2:
時間 Time:星期四10:00-12:00
地點 Office/Laboratory:管4109

系所學生專業能力/全校學生基本素養與核心能力 basic disciplines and core capabilitics of the dcpartment and the university

        
系所學生專業能力/全校學生基本素養與核心能力
basic disciplines and core capabilities of the department and the university
課堂活動與評量方式
Class activities and evaluation
本課程欲培養之能力與素養 This course enables students to achieve.紙筆考試或測驗 Test.課堂討論︵含個案討論︶ Group discussion (case analysis).個人書面報告、作業、作品、實驗 Indivisual paper report/ assignment/ work or experiment.群組書面報告、作業、作品、實驗 Group paper report/ assignment/ work or experiment.個人口頭報告 Indivisual oral presentation.群組口頭報告 Group oral presentation.課程規劃之校外參訪及實習 Off-campus visit and intership.證照/檢定 License.參與課程規劃之校內外活動及競賽 Participate in off-campus/ on-campus activities and competitions.課外閱讀 Outside reading.
※系所學生專業能力 Basic disciplines and core capabilities of the department
1.瞭解國際管理新知 1. Exploring updated knowledge of International Business.V V        
2.高階經營人才的再培育 2. Re-educating senior working professionals.V V        
3.新觀念的刺激與新思維的訓練 3. Training the professionals for new ideas.V V        
4.跨行業交流互動與團隊友誼之建立 4. Creating a network for crossover cooperation and friendship.V V        
5.全球化的訓練與視野 5. Developing the global mindset of each professional.           
6.多元化的學習 6. Providing pluralistic approaches to learning.           
※全校學生基本素養與核心能力 Basic disciplines and core capabilities of the university
1.表達與溝通能力。 1. Articulation and communication skills           
2.探究與批判思考能力。 2. Inquisitive and critical thinking abilitiesV V        
3.終身學習能力。 3. Lifelong learningV V        
4.倫理與社會責任。 4. Ethnics and social responsibilityV V        
5.美感品味。 5. Aesthetic appreciation           
6.創造力。 6. Creativity           
7.全球視野。 7. Global perspective           
8.合作與領導能力。 8. Team work and leadership           
9.山海胸襟與自然情懷。 9. Broad-mindedness and the embrace of nature            

本課程與SDGs相關項目:The course relates to SDGs items:

         尚未建立SDGS資料

本課程校外實習資訊: This course is relevant to internship:

         本課程無註記包含校外實習

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