國立中山大學 108學年度第1學期 課程教學大綱
National Sun Yat-sen University 108Academic year1st Semester Course syllabus
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中文名稱 Course name(Chinese) |
國際企業管理 |
課號 Course Code |
BM544 |
英文名稱 Course name(English) |
INTERNATIONAL BUSINESS MANAGEMENT |
課程類別 Type of the course |
講授類 | 必選修 Required/Selected | 選修 |
系所 Dept./faculty |
企業管理學系企業管理碩士班 |
授課教師 Instructor |
方至民
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學分 Credit |
3 |
因應嚴重特殊傳染性肺炎(武漢肺炎),倘若後續需實施遠距授課,授課方式調整如下: |
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因應嚴重特殊傳染性肺炎(武漢肺炎),倘若後續需實施遠距授課,評分方式調整如下: |
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尚未建立傳染性肺炎(武漢肺炎)課程評分方式﹝評分標準及比例﹞
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課程大綱 Course syllabus |
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課程目標 Objectives |
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This course is designed to give students a holistic view of running an international company. Its content includes the international business operation environment, comparison of various multinational enterprise structures, cross-cultural management issues, and globalization operational strategy, etc.
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授課方式 Teaching methods |
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The course will be taught in a variety of ways, including lectures, discussions, and case studies. Most of the cases for discussion are examples taken from the textbook. The group (2~3 people) representation (depending on the number of students in the semester, which will be fine-tuned) will be executed on several topics, one group for a topic.
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評分方式﹝評分標準及比例﹞Evaluation (Criteria and ratio)等第制單科成績對照表 letter grading reference
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參考書/教科書/閱讀文獻 Reference book/ textbook/ documents
〔請遵守智慧財產權觀念,不可非法影印。教師所提供之教材供學生本人自修學習使用,不得散播及做為商業用途〕
No copies for intellectual property rights. Textbooks provided by the instructor used only for self-study, can not broadcast or commercial use
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序號 | 作者 | 書名 | 出版社 | 出版年 | 出版地 | ISBN# | No. | Auther | Title | Publisher | Year of publish | Publisher place | ISBN# | 1 | 方至民 | 國際企業管理 | 前程文化事業有限公司 | 2011 | | |
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彈性暨自主學習規劃 Alternative learning periods
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每週課程內容及預計進度 Weekly scheduled progress |
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週次 | 日期 | 授課內容及主題 | Week | Date | Content and topic | 1 | 2019/09/09~2019/09/15 | Course Introduction | 2 | 2019/09/16~2019/09/22 | International Business Theory (Internationalization) | 3 | 2019/09/23~2019/09/29 | International Business Theory (Corporation) | 4 | 2019/09/30~2019/10/06 | International Industry Analysis | 5 | 2019/10/07~2019/10/13 | International Organizations | 6 | 2019/10/14~2019/10/20 | Dynamic Competition | 7 | 2019/10/21~2019/10/27 | Multi-Point Competition(M. J Chen) | 8 | 2019/10/28~2019/11/03 | International Cooperation - Transaction Costs | 9 | 2019/11/04~2019/11/10 | International Cooperation - Synergy | 10 | 2019/11/11~2019/11/17 | International Entry Strategy | 11 | 2019/11/18~2019/11/24 | International Entry Strategy 2(Merge & Acquisition) | 12 | 2019/11/25~2019/12/01 | I-R Structure | 13 | 2019/12/02~2019/12/08 | International Business and Culture 1 | 14 | 2019/12/09~2019/12/15 | International Business and Culture 2 | 15 | 2019/12/16~2019/12/22 | Cross-cultural Management 1 | 16 | 2019/12/23~2019/12/29 | Cross-cultural Management 2 | 17 | 2019/12/30~2020/01/05 | Final Report | 18 | 2020/01/06~2020/01/12 | Final Report |
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課業討論時間 Office hours |
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時段1 Time period 1: 時間 Time:星期二10:00~ 12:00 地點 Office/Laboratory:管3023 時段2 Time period 2: 時間 Time:星期三10:00~ 12:00 地點 Office/Laboratory:管3023
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系所學生專業能力/全校學生基本素養與核心能力 basic disciplines and core capabilitics of the dcpartment and the university |
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系所學生專業能力/全校學生基本素養與核心能力 basic disciplines and core capabilities of the department and the university | 課堂活動與評量方式 Class activities and evaluation | 本課程欲培養之能力與素養 This course enables students to achieve. | 紙筆考試或測驗 Test. | 課堂討論︵含個案討論︶ Group discussion (case analysis). | 個人書面報告、作業、作品、實驗 Indivisual paper report/ assignment/ work or experiment. | 群組書面報告、作業、作品、實驗 Group paper report/ assignment/ work or experiment. | 個人口頭報告 Indivisual oral presentation. | 群組口頭報告 Group oral presentation. | 課程規劃之校外參訪及實習 Off-campus visit and intership. | 證照/檢定 License. | 參與課程規劃之校內外活動及競賽 Participate in off-campus/ on-campus activities and competitions. | 課外閱讀 Outside reading. | ※系所學生專業能力 Basic disciplines and core capabilities of the department | |
溝通能力與團隊合作(Communication ability and team cooperation) | | | | | | | | | | | | 進階管理知識(Advanced knowledge of management) | | | | | | | | | | | | 倫理觀與社會責任實踐(Ethics and social responsibilities) | | | | | | | | | | | | 問題分析與解決能力(Ability of problem analysis and solution) | | | | | | | | | | | | 國際觀與外語能力(Global perspective and foreign language ability) | | | | | | | | | | | | ※全校學生基本素養與核心能力 Basic disciplines and core capabilities of the university | |
1.表達與溝通能力。 | | | | | | | | | | | | 2.探究與批判思考能力。 | | | | | | | | | | | | 3.終身學習能力。 | | | | | | | | | | | | 4.倫理與社會責任。 | | | | | | | | | | | | 5.美感品味。 | | | | | | | | | | | | 6.創造力。 | | | | | | | | | | | | 7.全球視野。 | | | | | | | | | | | | 8.合作與領導能力。 | | | | | | | | | | | | 9.山海胸襟與自然情懷。 | | | | | | | | | | | |
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本課程與SDGs相關項目:The course relates to SDGs items: |
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本課程校外實習資訊: This course is relevant to internship: |
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